Cyber Week

Client: Würth UK · In-house · Digital campaign across web, app and social

The Cyber Week campaign was designed to highlight key products through a bold, digital-first approach. The goal was to showcase featured items while aligning with the Cyber Week theme and maintaining strong brand consistency.

The designs focused on making products stand out across digital platforms, using distinctive visuals to create impact while staying true to the brand’s look and feel. The result was a campaign that felt fresh and different, without losing brand recognition.

Key Points to hit:

  1. Highlight products

  2. Design to match the Cyber Week theme

  3. Highlight products on digital

  4. Make it different, while sticking to the brand as much as possible

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